Roubi L’Roubi is a London couturier who brings together the best traditions of Savile Row and Bond Street. Renowned for his soft, meticulous tailoring and dressmaking, his expertise in fitting and design has made him in high demand by both men and women. In December 2012, Mr L’Roubi became the Co-Owner and Creative Director of Huntsman.
His love of the English countryside and passion for great tailoring mean Roubi L’Roubi is uniquely qualified to take the helm of this iconic Savile Row brand. He has already worked with some of the most respected British luxury firms, including Holland and Holland, and Henry Poole.
In 2011 Savile Row invited him to be a judge at the prestigious Golden Shears Awards for young tailoring talent.
Dovetailing neatly into the Huntsman tradition is Roubi L’Roubi’s expertise as a designer of sporting clothing. Here, he brings into play his experience as a keen dressage rider, and time spent at the peg on some of the country’s best shoots. His sporting tweeds and country clothes display a close functional understanding of the ergonomics of movement, essential for comfort and style in a suit that is worn all day in the field.
Mr L’Roubi’s work has also been well received on the international stage. In 2007 he designed costumes for the prestigious Ichikawa Kabuki actors in Tokyo. Recently accepted into the Hollywood Guild of Costume Designers, Roubi L’Roubi’s film credentials will be further endorsed with the 2013 release of ‘Nina’. His exquisite period designs for Zoe Saldana will take centre stage as she plays the lead in this biopic celebrating the life of singer Nina Simone.
Roubi L’Roubi’s love of design is informed by his degree in Mechanical Engineering earned at Imperial College in London. An understanding of structure and craftsmanship acquired here has proved an excellent foundation for his career in tailoring and couture. After starting his career with Joseph Ettedgui in South Kensington, he went on to launch his own label in 2004.
With the continuing support of the existing Huntsman team,Roubi L’Roubi plans to take the best from the extensive Huntsman archives and recreate it for the modern gentleman. While creating something new and desirable he will maintain the uniquely traditional silhouette and immaculate mens’ tailoring for which the house is famous.